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Latest i-Marketing News
Mozilla Slates First Firefox 3.5 Patch By Gregg Keizer
Mozilla will patch the just-released Firefox 3.5 in the next few weeks to stamp out several bugs that went unfixed in the final version of the browser, the company said Tuesday.
Guilty Verdict Overturned In MySpace Suicide Case By Caroline McCarthy
Lori Drew, the woman convicted of using a hoax MySpace profile to harass a teenage girl to the point of suicide, was acquitted by a Los Angeles judge on Thursday, Wired reported. Judge George Wu overturned Drew's guilty verdict, which was issued in November, saying that if Drew had been convicted of a felony in the case, she would already have been sentenced. But because she was convicted of three misdemeanors--a significantly lighter offense than prosecutors originally sought--the constitutionality of the guilty verdict was less clear.
Jay Leno Wins Cybersquatting Case By Stephanie Nebehay
Comedian and talk show host Jay Leno has won a cybersquatting case against a Texas man found by a U.N. agency to have misused the domain name thejaylenoshow.com to direct Internet users to a real estate website.

Also In The News:
Hashtags Now Linking in Twitter
FriendFeed Offers Real-Time Search
GoDaddy Makes Twitter Part
   Of Domain Registration Process


Interesting Extras:
Foreign PC-Makers OK With
   Censorship Filters

Sites That Help You Lodge Complaints
Google Maps Gets You Ready
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News Archives:    Jul 09   |    Jun 09   |    May 09   |    Apr 09   |    Mar 09

Over Mo's Shoulder... Mon June 29, 2009, 11:31 am EDT

Google's Testing Sheds Light On Ugly Truths
In a recent story, Google is testing a strategy of targeting ads according to one's credit scores.

Great. As if credit scores don't already have too much impact on our lives, especially given the recent economy.

From a purely business perspective, I can almost understand the rational behind such an idea: Advertise only to those that can feasibly buy. Especially with high-ticket items such as homes and cars, why even bother the people that, in all likelihood, will not be able to buy the products? It's only bothering them, anyway-- and wasting "non-productive" ad revenue. (Read More...)


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Featured Review:
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While Digital Point may be the biggest and the busiest marketing forum (with more than 259,000 members and as many as 2,000-3,000 of those on at any given time), biggest does not always equate to the best. In fact, at this size, there are some real disadvantages. (more...)



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